Many novice marketers are oft-heard asking the same question. One can say they both are part of the same Venn diagram where Digital Market is the ‘superset’ and Social Media marketing is its ‘subset’.
Let break it down in clearer terms, Digital Marketing media marketing incorporates all digitally enabled devices used to promote a product or services. Whereas, Social Media Marketing is confined to social media websites like Facebook, Twitter, LinkedIn, Quora et al.
So, one can say that Social Media Marketing is one vital element of Digital Marketing.